Speaking to reporters on the occasion, R Chandramouli, Senior Vice President, sales, TVS Motor Company, said "The engine of the new TVS Flame has been specially developed, patented and licensed to TVS motor company by AVL, Austria, the world leaders in internal combustion engine technology."
The ex-show room price of the bike is Rs 46,000.
At the launch function, the keys of two bikes, which were sold, were handed over to the owners by Chandramouli.
The styling of the new TVS flame was inspired by the "delta wing" design found in the latest "fighter jets". He said this styling gives the bike a unique finish while creating superior "aerodynamics".
The bike boasts of 'several style statements including deltaedge headlamps with two position lamps,' he said.
The motorcycle conforms to future emission norms, BS-III norms to be applicable in 2010, he said.